Lighthouse Lessons

How to Communicate Market Updates Without Losing Client Trust

How to Communicate Market Updates Without Losing Client Trust

East Coast Coaching
Published on: 02/11/2025

During volatile markets, your clients do not want a data dump. They want direction. Learn how to communicate updates that calm nerves, build confidence, and strengthen long-term loyalty.

Client Service and Sales Skills
Ghosted by a Prospect? Use This Re-Engagement Message

Ghosted by a Prospect? Use This Re-Engagement Message

East Coast Coaching
Published on: 02/11/2025

Ever had a great conversation with a prospect who seemed ready to move forward, but then vanished? You’re not alone. Here’s how to revive those conversations without sounding desperate or spammy.

Client Service and Sales Skills
The First Call Framework That Sets You Up to Win the Relationship

The First Call Framework That Sets You Up to Win the Relationship

East Coast Coaching
Published on: 02/11/2025

The first call with a prospect is not about impressing them, it’s about understanding them. Advisors who master this one conversation structure consistently convert more leads into long-term clients.

Client Service and Sales Skills
Stop Losing Leads to Silence: The Follow-Up Sequence Advisors Should Be Using

Stop Losing Leads to Silence: The Follow-Up Sequence Advisors Should Be Using

East Coast Coaching
Published on: 02/11/2025

Most advisors are good in meetings, but weak in the space between them. If your prospects go quiet after a great conversation, you don’t have a sales problem. You have a follow-up problem.

Client Service and Sales Skills